T-Mobile lacked a consistent identity on social and felt like just another brand. So we set out to make it the social brand by creating original influencer and in-house content.
#CASEDROP 100
We teamed up with award-winning creator Mike Perry to design a one-of-a-kind phone case.
All our followers had to do was drop a comment with #CaseDrop100 for a shot at being one of 100 winners.
PHONE FEELS
Tapping into the ASMR and oddly satisfying trend, we created mesmerizing phone content guaranteed to hit you right in the feels. #PhoneFeels
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That peeling feeling tho 📱🤤 Sound on for this one 🔊
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What a slime saver. Sound on for full effect 🔊
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Waiting for the likes to roll in...watch to the end 👀
#TRENDING
We matched devices with trending slang and internet culture to create original content. #Trending
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#Blessed even when things get out of hand 🙏
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When the memories come in fast 🙈 #shook
We teamed up with top content creators to craft custom content for T-Mobile, reaching new audiences organically—no paid media needed.
