Be a character in the trailer for M. Night Shyamalan’s latest movie, powered by Canon’s latest technologies at CES.

Using Canon’s latest innovations, we re-imagined what a movie trailer could be — allowing people to actually talk with the film’s characters, reenact scenes, and enter both physical and virtual sets.

We broke down pivotal moments of the film and invited people to experience the hair-raising, blood-rushing moments as if they were really happening at the biggest tech stage, CES.

Knock at the Cabin was recognized by Cannes Lions, LIA and NYF. Better than that, it was ranked #1 booth and the best of CES exhibitor achieving 5 billion impressions.

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